Lee McIntyre Point and Click Coaching Free DVD

Lee McIntyre Point and Click Coaching Free DVD
Lee McIntyre Free Coaching DVD

Sunday, February 11, 2007

Why buying ebooks on ebay can help YOUR SALES

So what do I mean when I say "buying ebooks on ebay can help your sales"?

If you watch other ebook sellers on ebay, as I always do, you will see that they are constantly buying new ebooks on ebay regularly.

The first reason you would buy an ebook on ebay would be because they actually want it, so they can read the contents or resell the ebook.

The second reason is for the exposure that their auctions will get for free.

The more your ebay id gets seen, the more chance you have of making sales.

Let's take a look at what happens when you buy an ebook.

If you buy an ebook you can leave feedback, most ebay ebook sellers have a link in all their auctions to "view my feedback" as you have just left feedback for your purchase, your ebay id will be seen every time an ebayer views the other ebook sellers feedback.

So whenever an ebayer visit's the other ebook seller's auctions, and in turn their feedback page, there is your ebay id showing, now if the person happens to be an ebook reseller, they WILL go look at your auctions to see what ebooks you are selling.

Many times I have sold ebooks, and when I check the buyers feedback, I see an ebook sellers id whom I have recently purchased an ebook from, so I know thats probably how my buyer found me, from the other ebook seller's feedback.

It's a great way of getting traffic to your ebooks and / or ebay shop.

Now don't just dash off to ebay and start buying millions of ebooks, that's not what I'm saying, choose your ebook purchases carefully.

When you are buying ebooks, look at the ebook seller's feedback, this will let you see their recent ratings, ie. past month, past 6 months, past 12 months.

Now you have two choices to make.

1. You can choose a high seller, ie. someone who is selling lots of ebooks and your id will be seen by many people when you leave feedback, the downside here is that this seller is selling so many ebooks that your feedback will fast disappear onto the 2nd page of feedback comments.

2. You can choose a lower seller, ie. someone who regularly sells 4/5 ebooks per day or week, this will mean your feedback comment will remain on the 1st page much longer.

One of the best ebay ebook purchases you can buy, that will give you "free advertising" so to speak are the multiple item ebook listings.

If someone is selling say 100 x a certain ebook title.

Now as you know, when you list more than 1 copy of an ebook, there is an option for you to view purchases, ie. you can see a list of people who have already purchased a copy of this ebook.

As there are 100 copies of this ebook to be sold, the listing will be "live" on ebay for longer, and therefore your ebay id will be seen many times.

If you buy a multiple listing ebook from an ebay shop, they last even longer ie. 30 days.

Another good way of buying ebooks to gain exposure is to opt for the 1p auction starts, there are thousands of ebooks on ebay for sale starting at 1p.

So you find some ebooks you want and place a 1p bid, any further ebayers who come across this auction will again see your ebay id.

You might win the ebook at 1p and you might not, but you are getting free exposure yet again.

And remember if you do win the auction, you get an ebook you can resell that cost you 1p and you get to leave feedback, which will get your ebay id seen again!

Now don't forget the person you are buying ebooks from is already an established ebook reseller, and they will also come and look at the ebooks you have for sale to, so it's a win win situation.

A tip when leaving feedback, try and make your feedback stand out for the rest.

DON'T try and use feedback for advertising your website, or your own auctions, feedback is specifically for informing other ebayers about your transaction with the seller.

Not many feedbacks that get left for me stick out in my mind, but one did.

A lady had purchased my ebay about me guide, and she left the following feedback...

I used your book to create my own About Me page - what else can I say but thanks!

Can you see what she done, she complimented my ebook which was nice, BUT the clever part is "I used your book to create my own About Me Page" so whenever people viewed my feedback and seen her comment, what do you think they did........They went to see her about me page.

I thought it was an excellent example of how to leave feedback, so now you can see the importance of the words you use when leaving feedback yourself.

There is one final auction that can get you some free advertising or exposure.

Again it's the 1p auction starts, but for HOT items, items that are high in demand such as sony psp, xbox, ps3, ipods, digital cameras, etc etc, you can find the hottest items on ebay listed at ebay pulse here:

http://pulse.ebay.com/

Now as these items are never going to sell for 1p many sellers are happy to let bidding begin at 1p.

So you can search for high in demand items for sale, that are starting at 1p and place a bid.

Now if you happen to win a brand new ipod for 1p thats just fantastic, but if you don't then you have still got a lot of free exposure because these hot items get 100s of views, and those 100s of people see your id and might just visit your auctions.

I once knew an ebayer who sold the "Ipod tips and tricks ebook" and he sold lots of copies, the reason was that he set up a favourite search on ebay for any new ipods that were listed, ebay then emailed him each time a new ipod was listed, and if it was a 1p start he placed a bid.

Then when these ipod auctions were viewed, his 1p bid was there with his ebay id (which was related to ipods, ie. my id is sallys ebooks so its obvious i sell ebooks).

So people went to look at his auctions, and as they were already interested in ipods, they bought his Ipod Tips N Tricks ebook. I might add, he never did win an Ipod for 1p!

It's very important to remember you should only place a bid on ebay items if you want to buy the item and are willing to pay for the item should you win, fake bidding will not be tolerated by ebay.

Sally :)

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